MTW Services Ltd

Sales, marketing and Event Management Specialists

Our Communication Skills are Your Key to Success

Make your Company Products and
Services Stand Out from the Crowd

Services - Database Cleansing

Data is vital to your business  in providing excellent customer service, contact and for marketing purposes
Inaccurate data can be costly in misdirected marketing.

To ensure that your database/s are current, and to maximise your sales peoples selling time, companies must continually maintain
and cleanse their source data. For any company this can be an onerous task, that is often thought of as a secondary or non priority
project In fact, out of date information is detrimental and  costly to your business and the loss of potential  revenue has a greater
impact on your business than  first perceived. It’s the pipeline to your future and current  business.

To improve performance and efficiency MTW Services Ltd can cleanse your database, checking all the key elements i.e. Contact and
position, address, email in addition to checking for additional contact names not originally captured.

"Data cleansing or data scrubbing is the act of detecting and correcting (or removing) corrupt or inaccurate records from a record set,
table, or database. Used mainly in databases, the term refers to identifying incomplete, incorrect, inaccurate, irrelevant etc. parts of
the data and then replacing, modifying or deleting this dirty data".(Scourced from Wikipedia).

 

Registered in England No 4431435   Registered Office: 1 Andrews Court, Brixworth, Northants. NN6 9UF